8/1/2023 0 Comments Awesome mails pro![]() You can find welcome email templates from many websites and email marketing providers. Pro tip #5: Choose your welcome email template carefully ![]() Shoppers might already have a purchase in mind that they want to use the code for. It’s particularly important to send your welcome emails quickly when they contain a discount code. Research has shown that 74% of people expect the welcome email to arrive immediately after they subscribe. If someone viewing your welcome email on mobile has to zoom and pan all over the place, you aren’t off to a great start. This means that it’s important to design your welcome email for both devices. Keep in mind that welcome messages will likely be viewed on both desktops and smartphones. Pro tip #3: Great design on both mobile and desktop Images can be just as effective in accomplishing the goals of welcome emails.įor example, a well-chosen photo can help people come to an understanding of exactly what your online store is all about.Įmail templates usually include many slots for images, so make sure to use them. Text is important, but it would be a mistake to send a welcome email with just words. Instead, treat your welcome email as the first step in your new friendship. This could feel cold and offsetting for the recipient. You shouldn’t be engaging with new subscribers in a formal manner. Throughout the entire welcome email, from your email subject line to farewell, a good copy should feature fun and approachable language. ![]() Let’s see those welcome email best practices! Pro tip #1: Use colorful language They can also be applied to all your marketing emails, but using them for welcome emails is of paramount importance. Now it’s time to check out 6 tips on how to write a welcome email. Instead, offer up an additional incentive, benefit, or personalized greeting to entice your readers. If your recipient is looking at your welcome message via mobile, your headline is going to be front-and-center.ĭon’t let this space go to waste. The introductory text immediately following your welcome email subject line is almost as important as the subject line itself.Īfter all, this is the first sentence someone will see upon opening your message. Recommended reading: The 140+ Best Email Subject Lines of All Time 2. “A very warm (10% off) welcome.” (Keds).“10% off your dream mattress.” (Casper).“Hello Gorgeous, Enjoy 10% Off!” (Arctic Fox).Welcome to the family.” (Skullcandy)Īnd here are some deal-focused welcome email subject lines that manage to show off some personality: “You’re On The List (Great Things Are Coming!)” (AVON).“There you are! We’ve been waiting for you.” (Anthropologie).Instead, they present themselves as friendly invitations: Most welcome email subject lines are a balance between being personable and highlighting an introductory offer.įor example, here are some welcome email subject line examples that address the recipient as “you” and don’t feel salesy at all. Most people open emails based on the subject line alone. In this section, we’ll break down the anatomy of an effective ecommerce welcome message to help you write your own welcome email. That’s why we recommend approaching your message piece-by-piece to make the process easier. Alt text also helps people who use screen readers better understand your branded email.Writing a welcome email can be daunting. ![]()
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